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Master
Group
www.masterpower.co.th
www.mastercomm.net
www.relabenergy.com
http://masterlaser.blogspot.com/
http://mastercomm.tarad.com/
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Case Study : Mastertower’s
strategy in the telecom tower and wind turbine business.
"Master Tower ;A Leave becomes a Sword"
of Florida International University
..
23 September 2008
Mr. Santi
Krajaechun
Master
Companies, Ltd.
Thailand (via email: sam@mastertower.com)
Dear Mr.Santi
Krajaechun,
It is with great
pleasure that we accept your invitation to our visiting group of Executive MBA
students to visit the Mastertower plant. We understand that visit will take
place Thursday, November 6 in the morning. Please also accept our thank you for
helping to arrange our students’ visit at the COKE and Ocean Glass plants.
We understand
that we may be having dinner with you that night in Rangsit. Sarah Perez,
Program Director, will be in touch with about those arrangements and advice for
our Thai travel company for Rangsit and arrival time and directions for
Mastertower.
We will have 41 MBA students
visiting, Our forty-one students are all Miami-area, current executives and
managers graduating from our
Executive MBA Program.
These students chose to visit Vietnam (earlier in the week) and then Thailand.
The purpose of the visit will be to illustrate for them a Medium-sized Thai
factory operation and to acquaint them with Mastertower’s strategy in the mobile
phone tower and now wind turbine business. It is not expected that the
marketing review be all-encompassing but rather an overview of Mastertower
companies’ efforts.
Again, thank you for the
invitation. Please, as well, have your staff contact Ms. Sarah Perez (Sarah.Perez@business.fiu.edu)
to arrange details for our arrival at the plant. Ms. Perez will need details
for our Thai bus company.
Respectfully,
Professor Robert
Hogner
Cc: Sarah Perez
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